WOOPI businesswoman and resident, Zoe Gould, founder of Woopi Boxing is speaking out about the gains she’s made since enrolling in the TAFE NSW Women in Business fee-free online training program.

With the NSW Government’s latest $3.5 million investment in this program a whole new cohort of women are encouraged to join the 16,000-plus female business leaders who have turned to the TAFE NSW Women in Business program to build the skills they need to get their businesses off the ground.

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Zoe is an ex-professional boxer passionate about inspiring young girls to pursue sports they love.

She opened Woopi Boxing in 2020 and said the TAFE NSW Women in Business program addressed the common issues and challenges faced by small business owners.  

“The TAFE NSW Women in Business Program is really beneficial, and I highly recommend it to other women,” Zoe told News Of The Area.

“If you have something that you love doing and you’re passionate about, the idea of turning it into a business can seem overwhelming,” she said.

“The course has really broken down the basics for me.

“I wish I’d found this course before opening my business in 2020 because it would have helped me get up and running even quicker.”

The most beneficial skill Zoe learnt through the course is detailed knowledge about social media marketing.

“I’m not big on social media myself and understanding the importance of it in marketing a business has been crucial in growing the business.

“The program has greatly helped me with running the website and teaching me the fundamentals of business finance.

“When I first started the business, I had the skills to coach boxing, but I did not have business skills; the program has allowed me to give my business a more structured framework that allows me to concentrate on what I love doing, coaching.”

The Women in Business program provides a suite of practical resources for women running small businesses, micro businesses, or start-up operations.

TAFE NSW Business Head Teacher Dianne See said, “Depending on what point they’re at with their business, participants can choose from 40 topics or webinars to suit their needs.

“Topics range from developing business plans, marketing, managing cash flow, applying for grants, and leveraging social media, through to tax obligations and negotiation skills.”

“Boxing is my expertise and the business side of running Woopi Boxing is all new to me, but this TAFE NSW program has given me the business and finance skills I need,” said Zoe.

“I’m always looking to find more resources to help grow my business.

“The Women in Business program is giving me the skills to transition from the local boxing ring to a thriving business.”

The Women in Business program offers flexible online learning from anywhere, at any time. Learn more at www.tafensw.edu/womeninbusiness.au

To register for the fee-free program visit tafensw.edu.au/womeninbusiness or call 131 601.

By Andrea FERRARI