RITCHIES Boambee has officially re-launched following an extensive renovation, bringing a fresh and enhanced shopping experience to the local community.

The upgrade introduces new departments, an expanded product range, and improved store features designed to provide greater convenience, quality, and value.

The newly renovated supermarket now offers an expanded fresh food selection, with key additions including a brand-new sushi department, preparing fresh hand-rolled sushi daily.

The produce section has been refreshed with a continued focus on quality and variety, including a wider range of fresh fruit and vegetables.

Customers can also enjoy freshly squeezed orange juice made in-store daily.

The deli department has been upgraded to feature an expanded range of cheeses, antipasto, and cured meats. Additionally, the on-site butcher now provides premium cuts of meat, including dry-aged beef, while an in-house baker ensures customers are treated to the freshest bread daily.

“We’ve listened to our customers and invested in areas that bring even more fresh, high-quality food to their shopping experience,” said Fred Harrison, CEO at Ritchies.

“Whether it’s a quick sushi lunch, fresh produce, or premium meats, we’re excited to offer a store that caters to a variety of tastes and needs.”

As part of Ritchies’ commitment to supporting local suppliers, the Boambee store now features an expanded selection of locally sourced products, giving customers access to high-quality regional goods.

The renovation extends beyond the supermarket, with the larger liquor department now offering a bigger Ritchies selection of wines, craft beers, and spirits.

Customers can find both popular favourites and unique offerings, catering to a variety of tastes and occasions.

“The Boambee community is at the heart of everything we do,” said Mr Harrison.

“This renovation is about enhancing our service, supporting local suppliers, and ensuring our customers have access to the best quality and value, all in one place.”

Weekly specials and promotions continue to provide exceptional value, ensuring customers can shop smart while enjoying a wide range of premium offerings in the one location.

Ritchies has a senior’s day each week, offering seniors a five percent discount.

Additionally, the Ritchies loyalty card/app allows customers to pick a local organisation to receive a percentage of their monthly spend (conditions apply).

“We encourage all local sports clubs and organisations to register,” the Ritchies team said.

Shoppers also have the chance to win daily at Ritchies Boambee; spend $30 or more and enter in store for a chance to win a $100 gift card.

There’s three to be won daily, with the initiative ending on 8 April 2025.

Boambee invites customers to visit the newly renovated store and experience the latest upgrades firsthand.